Guerbet Radiology Challenge
Timed event quiz and leaderboard microsite for Guerbet's 100-year radiology celebration
The Business Idea
The Problem
Medical event activations often rely on passive booth interactions, which makes it harder for sponsors to keep specialists engaged, reinforce learning, and create a memorable branded experience during a short conference window.
Our Solution
This microsite turns a branded anniversary campaign into a fast-paced radiology challenge with timed questions, specialty-based registration, instant scoring, and a live leaderboard. It gives Guerbet a lightweight engagement layer that feels educational, competitive, and event-ready without requiring a heavy platform.
Target Audience
Radiologists, interventional specialists, residents, and conference attendees taking part in Guerbet-led learning or booth experiences such as the RML Radiology Teaching Course 2026.
Screenshots
Landing view highlighting the 100-year campaign branding, timed challenge format, and leaderboard entry point.